I'm a...
graphic designer, art director, brand strategist, product and culinary photographer, comic book artist, professional doodler, amateur furniture designer...
... whew.
My name is Mirko Vukasovic Morrison and I'm a visual creative designer with a knack for strategy. I was born in Chilean Patagonia (way up south) and I currently live in Glasgow, UK.
I'm a seasoned graphic designer and art director, with a wealth of experience in solving problems that require a practical approach to achieve visually and aesthetically-driven results.
My experience as an Art Director encompasses working with global marketing agencies for top-tier global, Fortune 500 brands. However, I thrive when it comes to empowering small and emerging businesses to find their own voice and amplify what they do best.
My main areas of expertise are:
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BRANDING AND BRAND STRATEGY - when your brand needs to grow, evolve or come to life.
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DIGITAL AND OFFLINE DESIGN - when your business needs a variety of pixel-perfect assets, from packaging to social media ads to editorial.
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ART DIRECTION - when your project needs a big vision that meets business requirements and creative flair.
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CONTENT CREATION - when your brand needs something more that what's worth a thousand words.
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THE WILD CARDS - when your project sits somewhere in between all of the above and you need someone who gets it.
What I do best
Branding+Strategy
Your brand is more than just a logo. Your brand is alive and is a reflection of a dream of making a business come to life. I work with you to discover what your brand is and, more importantly, what your brand isn't. I dig into what you want to achieve and come up with what your brand is today and what could become in the future, with steps to follow in that direction.
Research
Research is the foundation of my design process. I delve deep into understanding market trends and consumer behavior to inform my design decisions and deliver tailored solutions that make an impact to your business. Please note: I also follow my gut.
Art Direction
My art direction services encompass guiding the visual elements of any project to achieve a cohesive, compelling and on-brand aesthetic. I work closely with fellow Art Directors, Creative Directors, Copywriters and -of course- Project Managers to deliver your next campaign or visual project in an effective and efficient way.
Graphic Design
From concept to execution, I specialise in creating visually stunning digital and printed work that communicate your brand's voice through signage, digital ads, packaging and other mediums.
Photography
I specialise in studio-based photography, with a keen interest in culinary and prodct photography. I take immense pride in elevating brands when creating imagery for them, highlighting what they do best in an genuine way that converts likes to sales.
HERE'S HOW TO WORK TOGETHER
Project-based or ongoing rates? You choose what's best for your business, product and goals.
Project-based
If you have a clear idea and need a pair of hands (and eyes) that execute it or your needs are more specific, we can work on a project-based basis. We'll jump on a call, discuss what troubles your business and what results you expect to gain in the short and long term.
Ongoing rates
You may have an ongoing project that requires constant support and a more dedicated approach than the in-and-out method a project-basis model. We can discuss a scope and, paired to a set amount of hours/week, we can tailor an offer that adjusts to your needs.
